Topic: Marketing to Millennials
To reach today's wedding couples, it's not just what you say, but also how you say it and how it looks when you say it. We'll look at some real world examples of marketing design that works, and some that doesn't. You'll leave with a list of actionable items to take back and try.
We're excited to let you know that one lucky member will win a weekend room stay at Homewood Suites compliments of our venue host and newest member, Jackie Walker! You can use it yourself (I know I could use a mini stay-cay) or pass it along to a client as a booking gift, etc. What a great incentive to attend!
We will also be introducing a couple of new agenda items to our regular meetings that we think will make us a more cohesive group and strengthen the bonds between members..."What I Wish You Knew" and "Shout-Outs". You will need to attend the meeting to find out what these segments are all about.
Presenter: Sheila Dunn of Texas Weddings
For 20 years Sheila Dunn has been successfully marketing to 18 to 35 year olds. A thought leader in reaching couples planning to wed, she has spoken for a variety of wedding and hospitality related organizations as well as the American Marketing Association. As Marketing Director for Texas Weddings, she is responsible for the campaigns that have made the Bridal Extravaganza the largest wedding showcase in Central Texas and is also the force behind the new, enlarged Texas Wedding Guide. She consults and speaks nationally on how to reach the difficult Millennial customer as well as marketing and business development for wedding professionals.
Twisted Greens Salad- mixed greens, shaved Parmesan cheese, grape tomatoes and garlic croutons with House Vinaigrette
Texas Roast with carrots, celery and roasted potatoes/ Caramelized Shallots with Bourbon Demi/ Sweet Yeast Rolls
Lemon and Herb Grilled Chicken/ Wild Rice Pilaf/ Sweet Yeast Rolls/ Lemon and Herb Haricot Verts
Contributing Wedding Professionals
Parking: Free Self Parking in Parking Lot
- Please RSVP by the Friday before the meeting to take advantage of discounted pricing
- All RSVP's after Friday (and walk-ups) will be assessed a late fee.
Michelle Bromley, Austin Chapter Director
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